The LinkedIn Advantage for Job Change

Some job experts say that more jobs are now filled online through LinkedIn (LI) than all the job boards combined.

LI is, without a doubt, a major player in online job search; it is here to stay; and it’s influence continues to grow. If LI were a country, it would be the 12the most populous country in the world! I recommend that most job searchers learn to use it. Why?

Hiring practices have changed a lot in the past 10 years because we have moved from an expansionary to a recessionary economy; instead of growing rapidly, the
economy is shrinking slowly.

In an expansionary economy, employers have to hire a lot of people quickly in
order to compete and prosper from selling their products and services. This
creates a “sellers market” with an advantage for job searchers because the
demand for skilled labor outstrips supply.

For example, during the hi-tech boom, employers were looking for skilled labor
in order to push their products out the door. Job searchers could throw their
resumes online using job boards, or post directly onto company websites, and
if they had skills, experience or training that matched employer needs, they
would get calls from recruiters or employers in a timely manner.

We are in a very different economy now. Organizations are not expanding, they
are cutting back, and no longer have the same need to hire lots of new
employees. Supply now exceeds demand. To throw your resume online and expect
the same response that you may have enjoyed during the hi-tech bubble is an
unrealistic expectation.

And yet, that is exactly what I am hearing these days from so many clients.
Their last job search experience occurred during the hi-tech bubble when it was
relatively easy to get a job through an online job search.

But now, we live with a recessionary economy, a “buyers market” for employers,
who no longer have an urgent need to go online to find employees. Instead,
they can afford to wait for candidates to come to them…by loading a resume
onto the company website, or through referrals, or through networking.
Employers can take the time to be picky and choosy. They no longer need job
boards or recruiters to the same extent in order to fill the gap between demand
and supply.

This is the reason, at least in part, for the success of LI. Many managers
themselves are going online to recruit candidates. They are bypassing
recruiters, even their own HR departments (which have been seriously downsized
as companies cutback overhead), and using the features of LI to troll for
candidates.

Therefore, it makes sense for job searchers to leverage themselves into the
hiring process through LI, which is designed to help managers find you and vice
versa. How?

Think strategically

You have to join LI in order to use it, but it’s free. Scroll to the bottom of
their page and select their Learning Center link, which will help you Get
Started and learn how to use LI efficiently and effectively.
You can also use a search engine and type in the Q: How to use LinkedIn for job
search? And get lots of free advice from videos, webinars, articles, books, and
more.

As the picture with this article shows, you have hundreds, thousands, of people
in your goodwill network who want to help. Your job is to make it easy for
them to do so. LI can help.

I specialize in helping clients with job change, with transitions from one
career space to another. So, before getting active on LI, I advise them to
think about how they want potential employers to view them.

Do not use LI like a job board. It’s not about posting your resume. It’s a
business networking tool and designed for that purpose.

“Should I quit my job?” is not the first Q to ask yourself when making a career
change. Instead, think strategically about what you want to do and where to do
it. Where and what are the two Qs that I help my clients answer in very
specific terms.

LI then can help translate those answers into real job opportunities in real
work settings by identifying communities of interest. LI will facilitate
connections in that career space. LI is about managing relationships in a way
that facilitates your professional goals to break into that space.

Have a clear picture of your next career space and how you fit into it. Know
your value proposition and stay on message or, in the parlance of social media,
stay on brand. Consistency is the key! It’s about packaging and positioning
yourself online according to your right work, to the kind of work you most want
to do, and that best suits you.

There is no need to rush into a public profile. Before you build it, plan it!
Think strategically.

Job Search: “It’s Not About Me!”

The fall hiring season is upon us, and I’m spending a good deal of time each day coaching clients on a few basic principles to increase their chances of getting hired sooner rather than later.

As a job searcher, it is essential to understand the nature of your relationship with a hiring manager, whether you are meeting him or her in a formal job interview or speaking to them informally in their office, at a conference, at a networking event, or any other venue.

1. The most important person in the hiring process

Unless you start your own business and hire yourself, you will always be dependent on someone else to hire you. That person is the most important person in the hiring process. We call that person a “hiring manager,” not because they spend all their time hiring—far from it!—but because they have the power to hire you. The person you report to in any organization is your hiring manager.

2. Hiring managers are human beings too

When you go looking for a job, you are preoccupied, naturally and rightfully, with your own needs and priorities– you want a solid ROI on all that education and experience you’ve already invested in your career. You want a job that is fun, or lucrative, or easy, or challenging, or close to home, or any combination thereof.

In the same way, a hiring manager is interested, first and foremost, in protecting and promoting their own career. And, s/he is not going to make a decision or take an action that might jeopardize their career. Remember, too, that in many cases, managers are not trained to hire (they are trained to manage plans, priorities, programs, projects, budgets, schedules, and so on), or they don’t enjoy hiring, or they are not very good at it. As human beings, they are looking for an easier way to do things, including hiring.

3. Hiring is a risk assessment exercise

Put yourself in their shoes: they don’t know you. It is human nature to fear what we don’t know. To increase your chances of getting hired, it is important to understand the hiring process from their pov. And, from their pov, the hiring process is a risk assessment exercise.

There is a lot of truth to the old cliche that ‘people hire who they know.’ Managers know that nobody is perfect; everyone has shortcomings, weaknesses, faults, biases, and prejudices–-things that pose a potential threat to the safety of his or her career. Everyone has a downside. It is easier to hire somebody you know because it is easier to assess their downside : “I know Bob, Janet and Ricardo, each has strengths and weaknesses, but when I look at their shortcomings, can I still manage them? Are they a threat to my career?”

Think about formal interviews, and how many questions are designed to uncover weaknesses and shortcomings: What is your greatest weakness? Describe a situation in which you were unsuccessful achieving a goal, and how did you respond? How would you rate your ability to resolve conflict on a scale of 1 to 10, from low to high, then give me an example?

Sure, managers want employees who are competent in terms of knowledge and skills but those employees aren’t much good to them unless they can manage them easily. Above all, a hiring decision for a manager is about feeling “safe” with them, safe in terms of protecting and promoting their own career as a manager.

4. “Why should I hire you?”

Every job search campaign is a response to this simple question. It’s one that may be simple to ask, but it’s difficult to answer, especially when you focus your answer on the “you” part of the question. Your first inclination is to start your sales pitch, to convince a manager that you are a good choice. You want to highlight your features and benefits, such as “I’m reliable, dependable and hard-working.”

But, the truth is, you will do better in any interview when your focus on this question is on the “why” not the “you.”

5. Tapping into pain points

I realize that this approach is counter-intuitive. In fact, I ask my clients to write down the phrase, “It’s not about me!”…to remind them of this fundamental principle, since our inclination is almost always to focus on our needs and priorities first; or, our lack of experience, education, or credentials; or, our accomplishments. These things may be relevant to a successful job search but they should not the primary element of your job search strategy.

Let’s step back for a moment and consider the priorities of a hiring manager again. Managers are not focused on you when they are thinking of hiring. They are thinking about their needs and priorities. Managers are responsible for achieving the goals and objectives of their organizations…that’s why they get paid big bucks, have fancy job titles, and get perks. However, it is not easy to attain those goals. If it was easy, they could do all the work themselves and wouldn’t need employees!

But the nature of reality is adversity : things get in the way of corporate goals and objectives, such as problems, challenges, issues and pressures. To a sales professional, these “things” are known as “pain points.”

In sales, it is important to understand the goals of your prospects and their pain points in order to determine how your product or service can make their pain go away and reach their goals. The only difference between sales and job search is that you are the product or service for pain relief!

This is the agenda behind every hiring decision, i.e. the manager is looking for help around specific pain points. Your job in a formal or informal interview is to uncover that agenda. Once you are in the door, it is important to get a hiring manager talking. Listen for clues to their pain points. Respond not with the features of your value proposition (i.e. your education, experience, personal traits) but with benefits (i.e. how you can help them with their pain points).

Obviously, we cannot cover here every possible scenario. I am outlining a strategic approach. The implementation of this strategy is up to you. That is why I strongly suggest that job searchers get professional help. There is a lot at stake in terms of your career. You want to optimize your time and energy.

Summary

Establish rapport with a manager by focusing on their needs and priorities. What is their agenda? What challenges, issues, problems, pressure points are driving this hiring decision? Flush out concerns. Find out what red flags the employer may have about hiring somebody they don’t know. Listen carefully for “sensitive” questions.

Many times informal interactions with a hiring manager can turn into formal interviews because a manager has a genuine need to hire. They warm up to you as the person asking the questions, and they want to make the most out of their time with you.

The truth is this : there are always jobs and managers are always hiring. Be prepared!

Loving Your Work More Fun Than Driving a Jaguar

I met with a young man last week because he was worried about being left behind in the job stakes. He was thinking of switching programs from a BSc in Biology
to something “more practical” like nursing because his two young siblings were in a nursing program that guaranteed a job after graduation. He didn’t see much prospect of getting a job related to biology without further education, despite the fact that he is currently employed in an internship with one
of the country’s largest health sciences companies!

Is this quest for job security a simple capitulation to market forces that are
increasing their influence over us in terms of how we think and behave?
Choices have consequences, and each choice constructs a thread that we will
follow daily as we create a story for our life.

This young man views education as an economic goal. Like most of us, he is
simply following a formula that is considered practical and realistic: good
education = good job, good money, good things. This is the story he is
living: we exist in order to buy happiness.

And one of our deepest fears is that we won’t get our share of the pie. I
remember that feeling well from my early 20s! Is that a real fear, or one that
is manufactured by others to serve their interests?

This young man won’t attend convocation ceremonies for another year but perhaps
he should listen to advice given this year to engineering graduates at a local
university by Leonard Lee, the founder and former CEO of a highly successful
international company, Lee Valley Tools.

“If you go where your passion leads you, you will probably do very well,” he
said, “although it is entirely possible that by doing that, you’ll never be
able to afford that Jaguar. But believe me, loving your work is more fun than
than driving a Jaguar.”

And he ought to know. Lee followed the same formula of grades=money; and, like
most people of the middle class, he had a pleasant job that provided a modest
sense of accomplishment, while still giving him time and energy for personal
interests. Most people would consider this a successful life, and simply
settle in for the long haul as a comfortable consumer and citizen of an
affluent society.

But if we scratch the surface of comfort, we may find the frustration and
dissatisfaction that drives people like Leonard Lee to change their lives.
That formula of grades=money teaches young people that we can buy happiness in
the face of convincing evidence that we cannot, e.g. drug addiction,
alcoholism, teenage suicide, divorce, loneliness, and other despairs are modern
plagues of the prosperous more than the poor. We don’t believe it, at least
not until we’re older and the accumulation of this evidence weighs heavily in
the scales of our personal experiences.

The stakes are bigger than just the quality of our individual lives. That
formula grades=money enhances runaway consumption and depletion of earth, air,
and water of our planet. We all pay a price for conspicuous consumption as the
benchmark of success! Driving a Jaguar is a sign of success.

Leonard Lee was a senior public servant when he quit his job at age 40 to
pursue his love of woodworking. He placed an ad in Harrowsmith magazine
offering the first 1000-item catalog for $1. Today, the same core business
earns $100M a year!

Lee is now in his 70s, and has learned what many individuals learn later in
life: having work that energizes you is better than having things. Joy is the
source of vitality and a life rich with purpose and meaning. Making money is a
by-product not the purpose of work. He’s had the Jaguar and he’s had the Joy;
he says he’ll take the joy any day of the week.

Of course, the old formula grades=money is still true for certain careers, such
as law, medicine, and engineering, where good grades are necessary for
acceptance into professional schools. And, all sorts of professional
credentials are increasingly used to establish criteria for certain job
postings in government and other large institutions.

But the world of work is changing rapidly due to social and economic pressures,
especially in knowledge sectors, where independent study, community service,
adventures and experience, large doses of privacy and solitude, are shaping the
formation of new kinds of workers and workplaces. (see The Future of Work). Common sense and the human nature of business people prevails in this space, where most hiring and promoting is done the old-fashioned way, using performance and private judgment as the preferred measures.

Finding our place in the world is a function of the story we live. One script
is being written by our market-driven culture, telling us how to live according
to what we buy. It takes courage at any age to view this story critically.

Leonard Lee has handed over leadership of Lee Valley Tools to his son. But he
didn’t retire like his former public servant colleagues. Why retire from
something you love doing? Today he is developing a line of surgical tools for the health care sector.

Years ago, he realized there was a dissonance between his public and personal
stories, his social self and his authentic self. He took a risk to bring
together what had been pulled apart for the sake of career. What he got was a
better story, a better life! That is the message he wants to pass on to all
young people.

Lesson from Las Vegas

I just got back from Sin City, the one that never sleeps, where all vices are on display and easily procured!

Las Vegas is an oasis in the desert built years ago by the Mob. That’s quite a story in itself (with its own museum and a whole show at one of the casinos on The Strip).

If you’ve been to Vegas, then you know that every major casino/hotel/resort is constructed around some kind of myth or story. The Mirage takes you into the jungle; the Excalibur into medieval England; the Luxor into ancient Egypt; Caesar’s Place into ancient Rome; the Venetian into romantic Italy; Planet Hollywood…well, that’s obvious.

Walking the Strip reminded me how much we are immersed in story 24/7 wherever we are whether we know it or not. Story is the universal glue that holds civilizations together.

I managed to see a show and pull a few slots, but I was there primarily to make several presentations to other career professionals at the annual conference of the Career Management Alliance.

I was delighted to participate in the Storytelling track at the conference. During the opening panel of this track, we were asked : Why does storytelling deserve this much attention for the careers of our clients?

I thought I’d share with you some of the more compelling answers because just one piece of information can sometimes help to solve the puzzle we call life!

Our personal story is a bit like traveling our road to work each day—we stop noticing the details. We are so enmeshed in our life pattern, that we don’t realize that we construct a thread to our life story with each passing day. We are narrative in action. Our story is our identity and our destiny. I focused on the importance of story in assessment : determining where to work and what to do.

All the panelists focused on the importance of living and telling our stories with more clarity and consciousness. Story can lead us out of dark places and into living with greater freedom and fullness of life in our careers.

Are you living the story you want to tell? What are the stories you are telling yourself about yourself? Are you separating facts from feelings? Are you naming your weaknesses and fears? Are you focusing on your strengths?

Telling your story in a compelling manner is not optional in this age of communications crowded with so many stories competing for attention in the job marketplace!

We discussed the importance of crafting and communicating your story in resumes and interviews. A great career story will be a resume differentiator. Storytelling in resumes doesn’t mean you are writing a novel. As a storyteller, we need to think strategically about what to include and what to exclude; we must select stories relevant to the position.

When telling compelling stories at interviews, you will transition from candidate to individual in the eyes of the interviewer. Do you know that old saying, “the devil’s in the details?” The reverse is true in interviews—sharing “the right details” can tip the scales of a hiring decision in your favor.

In both resumes and interviews, it is important to isolate strengths and accomplishments that fit with requirements.

In an interview with one or more interviewers, engage the audience! Don’t forget that storytelling involves an audience. Listen to them. Get them talking about their needs and preferences.

But don’t try to influence the judges. Tell what can be seen with the five senses, or better yet, a camera. Give them a picture of you in action doing things that demonstrate your capacity to perform in the job.

The tools for telling stories for career development and job search might change—e.g. building an online presence through Linked In, or YouTube, and so on—but the basic principles of effective storytelling remain the same. Know your audience. Frame your story for impact. Give examples with details. Leave them hungry for more.

You are a storyteller. You can learn to tell a better story. Keep the end goal in site. Your storytelling will improve with practice, rehearsal, and focus.

Telling a better story is the beginning of living a better story!

“Get Your Spiritual House in Order!”

I heard this fervent command not from the lips of a Sunday morning television evangelist but in a commercial on a prime-time radio show.

The ad features the CEO of a training company who uses short radio spots to promote to business owners his sales training programs on how to motivate and manage a sales force.

What does spirituality have to do with selling products and services in the marketplace? A lot, according to this sales trainer.

He suggests that sales people need to clean up on the inside in order to present a positive attitude on the outside. If they are holding onto any anger or resentment, then it is only a matter of time before they dump that negativity onto prospects and clients, thereby hurting the bottom line of the business owner.

We’ve all been knocked down in life because failure and defeat are part of life. Failure is inevitable. That’s why so many parents are keen to have their children participate in competitive activities, such as sports, chess, spelling bees – anything that can provide an experience of victory and defeat. The sooner they ride the roller-coaster of life’s ups and downs, the sooner they have a chance to adjust to reality.

As young children, we need our basic requirements handed to us because we cannot fend for ourselves. As we age, we are supposed to learn skills to help us do so. If we don’t learn those skills, or if we don’t apply what we learn, the world will often teach us in the manner of a harsh taskmaster. You can’t cheat life.

One of the most difficult transitions we make from childhood to life as teens and then as adults is to discover that our selfish needs are not the center of the universe. At some level, we need to learn compassion for and service to others.

The sales trainer mentioned above knows that even the best sales performers will face rejection more often than they will get a sale. One of the key factors of success for any salesperson is to persist in the face of rejection, to know that each ‘No’ brings them closer to a ‘Yes.”

Anybody can make a sale, given a proven product and a proven method for selling that product. What gets in the way of a sale is very often a person’s attitude towards failure and their ability to get up after being knocked down by rejection.

A rejection is often felt personally and can foster feelings of anger or resentment or fear. When that happens, it can show up in your attitude towards others. As the sales trainer knows, a negative attitude produces negative results.

Rejection is just a part of life. Successful people know how to process the negative experiences of life. I think it is important to recognize that most successful people have a spiritual dimension to their lives to help them process those experiences. They connect to it; they realize that their work is part of something bigger than them and their needs.

Too often we focus only on the financial aspects of work. When we do so, we let work undermine our hunger for spirituality. The world of work tends to make us dry and weak spiritually. By contrast, successful people often exhibit an air of enthusiasm about their work. They are their own best spokespersons for what they do. They inspire confidence in themselves and their work.

The roots of both words, enthusiasm and inspiration, are related to spirituality. The source of the word ‘enthusiasm’ is Greek , for “having the god within.” The word “inspiration” comes from Latin, which meant originally “to blow into”, to describe God giving Adam the breath of life.

Successful people have learned that their achievements are predicated to some extent on the good energy they bring into the world. They have poured their energy, love, talent, and creativityinto others through business, public service, teaching, coaching, volunteering, art, or some kind of investment in others.

And, by doing so, they have achieved success in the more important dimensions of life, such as their health, self-respect, happiness, courage, self-worth and relationships.

When your spiritual house is in order, it shows up in your work. It’s part of living a better story for your life.

George Dutch
www.jobjoy.com

Beating the Peter Principle

If you watch the popular TV comedy The Office, you may find it hard to believe that Michael Scott–branch manager of paper company Dunder Mifflin in Scranton, PA–was ever competent at anything!  He appears to have no talent whatsoever for managing others.

He is the embodiment of the Peter Principle, first formulated in a 1969 book of the same name,  by Dr. Laurence Peter, who famously said: “In a hierarchy every employee tends to rise to his level of incompetence.”  Employees will be promoted so long as they work competently; until they reach a position where they are no longer competent; and, there they stay, stuck, unable to earn further promotions.  Hello, Michael Scott!

In the real world of work, individuals are usually promoted because they are competent, and they are competent because they have a particular flair, or talent, or strength for performing certain job duties.  Their work is valued enough by their employers that they are often rewarded with a promotion to supervisory positions.

The Peter Principle then becomes active when a managerial position requires a set of skills that do not come easily or naturally to the person who has been promoted into it.

For example, I have worked with a good number of engineers who excelled at troubleshooting technical problems, especially when they were left alone to work in their own way at their own speed to analyze a particular problem and design a solution, often building the solution with special tools & equipment.

They are masters of the physical world of structures, machinery, and processes.  Then they are promoted into a managerial position where they are required to collaborate with others on committees and make decisions through long discussions at meetings that must be submitted up the hierarchy for approvals, involving frequent delays, postponements, or rejections.

In the meantime, they must resolve disputes between employees who disagree on how to proceed; or,  plan years in advance for potential scenarios; or, compete with their colleagues for scarce organizational resources; or, fight about money and budgets—none of which they have a genuine interest in or a knack for dealing with.

Why do they put up with it?  Perhaps, for the sake of a better compensation package, or the admiration of their peers, or the expectations of power, prestige, and status for someone their age; or, because, they don’t know what else to do.

What is true for engineers promoted to managers, is also true for front-line social service workers promoted to policy positions; or customer service reps promoted to supervisors; or teachers promoted to principals, and so on.  Often, I will hear from such people a desperate confession.  “I feel like an Impostor at work, pretending that I know what I’m doing.  I keep wondering when they’ll find out.  In the meantime, I try to fake it ‘til I make it, but I just dread Monday morning. “

This is a short term coping strategy that may backfire in the long term.  If someone is not motivated by their core job duties, their performance will degrade, so that when the inevitable downturns of an economy occur, they may be laid off when their performance is compared to others who are suited to managerial duties and feel motivated by their work.  Or, their level of job dissatisfaction fosters dis-ease that leads to physical illness, anxiety, depression, or any number of stress-related disorders.

Sure, we can learn managerial skills by taking courses; but, just because we know how to do something doesn’t mean we will do it.  For example, we can learn how to do conflict resolution because our job requires it. But if are natural inclination is to avoid conflicting situations or highly charged emotional encounters in favour of working alone on a task in a concentrated manner, then we will develop coping mechanisms to avoid using our newly acquired conflict resolution skills unless forced to do so.  Motivation is the key to performance on the job, whether we are managers, supervisors, or subordinates.

You don’t have live like an Impostor, pretending you are something you are not.  You can get a clear picture of your natural talents and motivations and learn how to leverage them into your career plans in a way that will recognize and reward you for what you do naturally and effortlessly, rather than for what you have to do in a job misfit.

Here at JobJoy, we are in the business of mapping your motivational pattern and matching it with the work you are best suited to do so that you can excel in your right work.

Do our brains want to work or win lotteries?

Do you work hard for your money?  If, yes, then you get more satisfaction from your cash than Paris Hilton!

I know it’s hard to believe but researchers who study the pleasure center of the brain say that lottery winners, trust-fund babies like Paris, and others who get their money without working for it, do not get as much satisfaction from their cash as those who earn it.

Other studies have shown that people who win the lottery are not happier a year after they win the lottery. And the number of winners who keep their jobs is growing (and so is the number of academics studying lottery winners).

Psychological and behavioral scientists have clearly shown that people get a great deal of satisfaction out of the work they do. The brains of those who work for their money are more stimulated.  Ray Crist is living proof!

I’ll never forget the radio story I heard a few years ago about Crist, a chemist who finally stopped working at age 104.  (The Bureau of Labor Statistics doesn’t even collect data on workers older than 90!)

Why would you stop doing something you love? For the last two decades of his life, Crist went to work 5 days a week from 8am to 5pm in a research laboratory where he worked on experiments to use plants to remove toxic metals from water, a labor of love that resulted in 20+ published articles.  He didn’t do it for the money (in fact, he donated his salary).

“I’m just a working laboratory person. And I don’t exactly call it work because I’m just living,” said Crist.

His story and the studies both suggest that the brain is wired this way by nature.  Our brains did not evolve in order to sit on the couch and have things fall in our laps.

We are wired for work, that is to expend effort to pursue worthy goals. Crist did not save the world from toxic chemicals; few scientists see the full realization of their goals during their lifetimes.

What keeps them going, what gives them the drive and passion to get up every day and go to the lab is not money but the vision they have in mind.  They can see their destination.  It is a goal worthy of the deepest values and highest aspirations.

It is good to have an end to the journey but, as Crist’s life and work clearly demonstrates, it is the journey that matters most.

While money is necessary for the journey, it is not the purpose of the journey.

Ray Crist retired at age 104.  He died not long after retirement.  He was 105 years, 4 months and 15 days old.

Blow Your Horn

Job search studies regularly show that it is not the best qualified candidate who gets the job most of the time. Instead, it is the strongest communicator. Why?

We live in a storytelling culture. We learn about each other and the world around us through story. Think of all the time you spend reading newspapers, magazine, blogs, or watching tv, DVDs, movies, or listening to radio, audiobooks, or podcasts. We are immersed in story.

A resume, a job search, an interview, a negotiation are each just another narrative, a chance to tell your story. Strong communicators have a gift for storytelling. Who is the most popular person at a party, wedding, dinner, or special event.? The one who tells the best jokes, the most interesting stories, the fascinating anecdotes. We are storytellers and listeners first and foremost.

A successful career transition or a job search requires some storytelling competence, not for its own sake, but for the sake of the listener, i.e. your next employer or client. A story does not exist in a vacuum. It is part of a social or cultural context. Here is how story fits into your job search.

Every organization has goals and objectives. They hire managers to achieve those goals. Managers, in turn, hire staff to do the work under their direction and guidance. These managers have the power to hire (and fire) individuals. In fact, over 40% of jobs are created for individuals who meet face-to-face with a manager outside of a formal job interview process. When you understand why, you can dramatically increase your chances of getting job offers.

Does the universe line up to facilitate the achievement of those organizational goals quickly and easily? Not likely. We live in a world of adversity. Defensemen seemed to be strategically positioned to knock down our best efforts to score a goal. In the world of work, these defensemen often show up as serious problems, formidable challenges, impact issues, pressure points, and a range of other social and economic variables difficult to control.

Just when a manager thinks they have everything stabilized and under control, life throws another spanner into the works. For example, employees die, retire, go on stress leave, go back to school, go on the mommy track, go to court, or go to another part of the country. There is a regular churn rate among staff in every organization. That is why there are always jobs; any good manager is always looking for good people because they always need new employees to cover the regular turnover of about 25% per year.

The key is to listen first to a manager, listen for the problems, challenges, and other obstacles getting in the way of their organization’s goals and objectives. Understanding their story is the first step to telling your own story with power and purpose. As every good storyteller knows, first know your audience.

If you take the time to listen, then orient your story for the needs of your audience, you will build rapport and establish top of the mind awareness in the manager. He or she will not soon forget you. And, when they need you, they will hire you.

Let me illustrate with a story about Tony. I helped him transition from a hi-tech career as a product manager to a new career working with NGOs. As part of his transition, he visited different organizations and spoke with managers, including the CEO at the Digital Opportunity Trust. They had a good discussion but she did not respond to a follow up. Tony moved on with further education and landed a job with another NGO.

As a result of some volunteer work, one of Tony’s colleagues crossed paths with that CEO, and mentioned Tony’s achievements. The CEO remembered their previous meeting, and requested another. They met again and had an engaging discussion about international development. There was no job opportunities at the time with DOT but Tony asked her to keep him in mind if things should change.

Well, a few years later, things did change, as the Trust grew and expanded its core executive team. They called Tony, he applied, was interviewed, and hired into his “dream job“ as Senior Director, Global Operations.

One of the reasons I put so much emphasis on having my clients write out their stories about enjoyable events and achievements is to help them build a vocabulary of success, a portfolio of stories. Communicating your stories with clarity and confidence is one of the best things you can do in a job search situation.

Tony changed his career by revisiting his personal story, mining it for his authentic talents and motivations, so that he had a new story to tell, one that communicated a new message.

He did not blow his horn in a loud or obnoxious fashion to gain attention; he listened to the music playing around him and added his own voice to the melody. Now, he will travel the world with job joy, doing what he loves and matters most to him.

Danger of Success

Some of the most “successful” people in the world hate their jobs.

In the first pages of his new autobiography, former tennis star, Andre Agassiz, writes:  “I play tennis for a living, even though I hate tennis, hate it with a dark and secret passion.”  Turns out that Agassiz won eight Grand Slam titles with a ‘can do’ skill.

Agassiz’s father forced him to hit 2500 balls, fired from a machine at 180 km an hour, starting at age 7.  Ten years of such daily rigor helped turn him into a champion. But, as a champion, he felt “nothing.”  There was no innate pleasure, no passion, for hitting tennis balls.

How many people end up in careers due to early decisions in life, decisions often taken for them by the significant people in their lives—parents, family members, teachers, coaches, or others?  Some people are channeled down a certain professional path using can do skills long before they’ve had a chance to discover and nurture their natural talents and motivations.

A can do skill is something we learn or acquire through training and experience.  It might be built on a natural talent.  Surely, Agassiz must have been born with a talent for physical coordination, a knack for moving his arms, legs, and torso in a coordinated fashion.  But, according to him, that body was not designed for hitting tennis balls.

What we lack in passion, we make up for with sheer will and determination.  Agassiz was often a picture of determination on the tennis court. Similarly, nobody can deny that Tiger Woods may be the best golfer ever!  But, like Agassiz, he lives a lopsided, unnatural life of daily practice.  This kind of freakish and slavish devotion to skill development produces certifiable stars but it does not normally produce individuals who are passionate about their work, or innately happy with their lot in life.

It reminds of that quote on a Starbuck’s coffee cup (The Way I See It #26): “Failure’s hard, but success is far more dangerous.  If you’re successful at the wrong thing, the mix of praise and money and opportunity can lock you in forever.”
Agassiz hated his work but stuck with it—one assumes, for the rewards.  He was trapped by the golden handcuffs as much as any builder, banker, or bureaucrat who hates their work.   Through a painful routine that numbed him to the joys of life, he did his job for money until retirement.

There is always a trade-off.  Agassiz has admitted to substance abuse and addiction.  Depression in the Public Service is now at public health crisis levels.   The private world of Tiger Woods is torn asunder.  You can’t cheat life!

I encourage individuals to discover and develop their passion into work that will sustain them for a lifetime of employment.  The key to self-fulfillment is to enjoy what you do day-in and day-out. Why would you stop doing something you love?

Retirement, I reason, is for people, like Agassiz, who don’t like their jobs, or for people forced out of their jobs for reasons beyond their control.  A lot of very rich people keep working; they don’t need the money; they love what they do.  Conversely, many wealthy individuals who got rich doing what they don’t enjoy, move onto something else first chance they get.

When your work utilizes your natural talents and motivations, when your daily grind is helping to create what really matters to you in life, then you are in your right work.  There is a flow to it, an innate satisfaction abounds from it, and you derive genuine joy from what you do, a joy that is clearly evident to others.

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